Beyond the chaos, ahead of the curve: How smart agencies are derisking in uncertain times. Responding to climate change is not a compliance exercise; it is a strategic lever of resilience. Agencies that integrate it into their governance, client strategies, briefing process and creative decision-making will be the ones to thrive in a rapidly changing marketplace, says Nadeen Ayyashi, Purpose Disruptors and Jennie Mossman, Amplify. Dec 11 2025

Emerging forces shaping Adland's climate future: Why Advertised Emissions is a pivotal tool in the climate transition writes Nadeen Ayyashi, Purpose Disruptors. 9 April 2024