A game-changer, something every marketer should do"

Bring your business onboard with skills to lead your climate transformation.

ChangetheBrief is the go-to learning programme for agencies, brands and media.

This way to the future.

We’re here to change advertising for good. Educating and inspiring disruptors to write a new chapter in our story.

Come with us

Projects

Advertising’s Evolutionary Moment: Case Study

Hear from two climate pioneers from leading advertising agencies M&C Saatchi and OLIVER as they share their journey measuring the holistic impact of their business and provide a practical roadmap for the advertising sector to lead on climate action.

#ChangeTheBrief

Gain the skills you and your teams need to be climate-ready with our leading learning programme ChangeTheBrief Alliance.

Agency for Nature

What happens when Nature 
is your client?

We created the world’s first creative agency for all life on Earth – The Agency for Nature.

The Agency is now back for its second season with top creatives from five new agencies.

Explore five new campaigns spanning Gothic Underworlds, Football, Streetwear Fashion, Drag Artistry and even a Talking Tree.

Community

We host gatherings, summits and industry sessions across the year to support building a new future and connect like-minded people in advertising and beyond.

June is very much event season and is packed with ways to join us.

Disruptor Sessions

Watch our series of inspiring climate talks with pioneering changemakers

Youtube >

June 17Derby Festival of Nature Connectedness
Join us for a keynote among academics and nature experts. We’re exploring how drag, goth, and gaming can reconnect youth with nature. // Get your tickets

June 22Serviced Emissions: Progress So Far
We’re supporting Race to Zero and Oxford Net Zero in aligning professional services on climate leadership in this high-level cross-sector discussion. // Register interest

June 23Framework for Climate Transition
At this co-hosted session with Creatives for Climate, hear how the ad industry can drive systemic climate action. // Get your ticket

June 23Mainstreaming Circularity
At London Climate Action Week, join us for a panel on how we can scale sustainable and circular behaviours. // Register Interest

June 25Climate Cocktail Club: Reimagination Radicals
Join us for an evening with bold thinkers reimagining systems for a regenerative future. // Get your ticket

June 19Cannes Lions: Real Talk – Phasing Out Fossil Fuels
Heading to Cannes? Join for a playful workshop exploring fossil-free creative futures. // Workshop info

Campaigns

Resources

Advertising’s Evolutionary Moment

In our latest report from our Advertised Emissions work, hear from two climate pioneers from leading advertising agencies M&C Saatchi and OLIVER as they share their journey in adopting the 'Serviced Emissions Principles' outlined by Race to Zero and Oxford Net Zero.

Good Life 2030 Documentary

The first documentary outlining the relationship between advertising, over-consumption and the climate crisis.

Towards Reimagining Advertising

Our groundbreaking Towards Reimagining Advertising Report uses systems thinking and futures practices to look at what a new industry could look like into the future.

Understanding Ireland Citizen Visions of a Good Life 2030

The latest edition of ongoing research into what UK citizens’ visions of a good life really look like.

Advertised Emissions:
Temperature Check 2022

Our landmark report which helps advertising measure it’s holistic emissions. Emissions that result from advertising-driven consumption.

Contact

Let’s Talk

Book us in for an agency session, find out more about our work or collaborate at hello@purposedisruptors.org

Say hi >