https://www.purposedisruptors.org/news daily 0.75 2026-03-09 https://www.purposedisruptors.org/news/goodlife2030ireland-impactreport monthly 0.5 2026-02-20 https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/41f2935d-3ef9-4745-8228-3cb27e480cbf/GL+Ireland+impact+overview.png News - Good Life 2030 Ireland Impact Report - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/f563422f-0d57-4e88-a5c8-457ffdb6bb4b/GL+Ireland+Impact+Report+Feb+2026.png News - Good Life 2030 Ireland Impact Report - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1c1a5a1b-ee04-485b-8c5a-61e435756c05/Logos+partners.webp News - Good Life 2030 Ireland Impact Report - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/63cf8fb9-04d3-4747-9f01-5a3686b8b694/GL2030+Ireland+Partners+logos+for+website.png News - Good Life 2030 Ireland Impact Report - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.purposedisruptors.org/news/insidetrack-4feb2026 monthly 0.5 2026-02-04 https://www.purposedisruptors.org/news/services-emissions-masterclass-jan26 monthly 0.5 2026-01-22 https://www.purposedisruptors.org/news/services-emissions-masterclass-jan26-blog monthly 0.5 2026-01-22 https://www.purposedisruptors.org/news/drum-benessen-iris-jan2026 monthly 0.5 2026-01-21 https://www.purposedisruptors.org/news/yvxx8aki9dhyhi8zpkr2c5w4iqjb8a monthly 0.5 2026-02-25 https://www.purposedisruptors.org/news/warc-beyondthechoas-dec2025 monthly 0.5 2026-01-09 https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/225df21c-dba7-4573-b509-465431353af7/Continuous+improvement+model.png News - Beyond the chaos, ahead of the curve: How smart agencies are derisking in uncertain times - Make it stand out Fig 1. The continuous improvement model. Source: Beyond the Chaos: Ahead of the Curve report, Purpose Disruptors https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/9f1a3971-03ad-4d43-a038-3a02fff99437/Amplify%27s+screening+tool.png News - Beyond the chaos, ahead of the curve: How smart agencies are derisking in uncertain times - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.purposedisruptors.org/news/dancingponies-april2025 monthly 0.5 2026-01-09 https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/c21f6cea-e126-4096-bdc5-156a39a5ae8d/LEAD%2BCLEAN_Butterfly_RT6a_RGB_Final.webp News - Why climate comms needs dancing ponies - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.purposedisruptors.org/news/warc-advertisingevolutionarmoment monthly 0.5 2026-01-21 https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/56879875-2127-4661-904a-e05dacddeecb/Surround+Sound+Graph.png News - Why measuring our Advertised Emissions can help get ahead of inevitable climate pressures - Make it stand out Fig 1. The surround-sound of pressure. Source: Advertising’s Evolutionary Moment report (2024), Purpose Disruptors https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/225df21c-dba7-4573-b509-465431353af7/Continuous+improvement+model.png News - Why measuring our Advertised Emissions can help get ahead of inevitable climate pressures - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/5d8d34ff-57ab-45f5-b023-c1143c3f3488/Ad+Emissions+Case+Study+Graph.png News - Why measuring our Advertised Emissions can help get ahead of inevitable climate pressures - Make it stand out Source: Advertising’s Evolutionary Moment (2024), Purpose Disruptors https://www.purposedisruptors.org/news/goodlife2030ireland monthly 0.5 2026-02-20 https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1fba1d18-3208-4168-b24c-30c4f6df8051/Screenshot+2025-10-17+at+15.28.12.png News - Good Life 2030 Ireland - Good Life 2030 Toolkit An interactive, self-paced imagination journey for anyone in marketing, advertising and comms looking to make change. This toolkit has evolved from a series of live imagination workshops with industry leaders, using imagination techniques developed with New Constellations. Explore more https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1c1a5a1b-ee04-485b-8c5a-61e435756c05/Logos+partners.webp News - Good Life 2030 Ireland - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/63cf8fb9-04d3-4747-9f01-5a3686b8b694/GL2030+Ireland+Partners+logos+for+website.png News - Good Life 2030 Ireland - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.purposedisruptors.org/news/edie-whatareservicedemissions monthly 0.5 2026-01-21 https://www.purposedisruptors.org/news/irishtimes-may2024 monthly 0.5 2026-01-09 https://www.purposedisruptors.org/news/warc-adlandclimatefuture monthly 0.5 2026-01-20 https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/4a531f05-0c32-4381-957c-c25eeeb62b93/AE+x+ROI+x+GHG+%C2%A3+output+equals+AE.png News - Why Advertised Emissions is a pivotal tool in the climate transition - But firstly, what are Advertised Emissions? The more ads we see, the more we buy. Advertised Emissions is a methodology to calculate the greenhouse gas emissions that result from the uplift in sales influenced by advertising: https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/71340f71-7d07-4e3d-9073-fb3dea57e6fb/AE+initial+steps+x3+image+old+brand.png News - Why Advertised Emissions is a pivotal tool in the climate transition - Make it stand out Fig 1. The continuous improvement model. Source: Beyond the Chaos: Ahead of the Curve report, Purpose Disruptors https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/322e3fa6-e1a8-4bcb-80e5-6698405d3b93/quote+john+old+brand.png News - Why Advertised Emissions is a pivotal tool in the climate transition - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.purposedisruptors.org/news/voguebusiness-feb2024 monthly 0.5 2026-01-09 https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/8401c765-7f39-47e6-8b9b-fc56a7ad9292/NATURE-CAMPAIGN-vogue-business-story.webp News - A new high-fashion campaign is selling… nature? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.purposedisruptors.org/news/reclaimingthecommercialbreak monthly 0.5 2025-12-24 https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1726833027064-YQB4QFZOOXK65ULNHJGM/Commercialbreak.jpg News - Reclaiming the Commercial Break - Make it stand out To mark Earth Day 2023, Good Life 2030 took up a prestigious spot on the large screens in Piccadilly Circus, London. https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1684420823555-5QSLWGC6K5IHCF1O9DVG/EXHIBITION_230425_PURPOSE_DISRUPTORS_EARTHDAYSUMMIT_2346.jpg News - Reclaiming the Commercial Break - Make it stand out Creative work showcased as part of the Good Life 2030 Exhibition of the Future https://www.purposedisruptors.org/news/citizen-soundbites monthly 0.5 2025-12-24 https://www.purposedisruptors.org/news/thegoodad monthly 0.5 2025-12-24 https://www.purposedisruptors.org/news/rethinkselling-feb2023 monthly 0.5 2026-01-21 https://www.purposedisruptors.org/news/prii-x-pr-working-group-research-2022 monthly 0.5 2026-02-24 https://www.purposedisruptors.org/news/drum-adsadd32percentco2 monthly 0.5 2026-01-20 https://www.purposedisruptors.org/news/goodstuff monthly 0.5 2025-12-24 https://www.purposedisruptors.org/news/goodlife2030exhibition monthly 0.5 2025-12-24 https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1766510380178-23WMPDKG52RK5I905UT8/Maya+Adams+-+Creatives+for+Climate.png News - Good Life 2030 Exhibition - Maya Adams - Creatives for Climate https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1766510380331-EO8PC76Z2KDCN56MHP9M/Sophie+Sto%CC%88hr%2C+Christian+Leban+%2B+Tessa+Huber+%28RAWTY%29+-+Creatives+for+Climate.png News - Good Life 2030 Exhibition - Sophie Stöhr, Christian Leban & Tessa Huber (RAWTY) - Creatives for Climate https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1766510384133-UYT2GJY3EFEKRC74XUX2/Oriana+Jermide+-+WeAre8.png News - Good Life 2030 Exhibition - Oriana Jermide - WeAre8 https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1766510383811-GI71KK6DETS24QCT1CMM/Ami+Laura+Luck+-+WeAre8.png News - Good Life 2030 Exhibition - Ami Laura Luck - WeAre8 https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1766510774684-KCJDNKNAIZSG8CEOSJBN/Andrew+Warner+-+WeAre8.png News - Good Life 2030 Exhibition - Andrew Warner - WeAre8 https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1766510774870-QWP5N93YVB5RKZHM984L/Ellie+Foster+-+Creatives+for+Climate.png News - Good Life 2030 Exhibition - Ellie Foster - Creatives for Climate https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1766510777997-ZW0BJ4UO96DCDXATCF2H/Laku+Davies+-+WeAre8.png News - Good Life 2030 Exhibition - Laku Davies - WeAre8 https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1766510778223-48ECLUEDJPKDD3RSYXV8/Laura+Costello+%2B+Fiona+O%27Grady+%28THINKHOUSE%29+-+Creatives+for+Climate.png News - Good Life 2030 Exhibition - Laura Costello & Fiona O'Grady (THINKHOUSE) - Creatives for Climate https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1766510780771-KTPEQLRCC0H0GLF6MUS3/Lee+Boulton+-+Creatives+for+Climate.png News - Good Life 2030 Exhibition - Lee Boulton - Creatives for Climate https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1766510781521-SK6EYQQPF79FYTYHI0FA/Margarita+Barbieri+-+WeAre8.png News - Good Life 2030 Exhibition - Margarita Barbieri - WeAre8 https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1766510783871-SLCPEYQTIUIB3RMURAIR/Sylvan+Hillbrand+%2B+Ursula+Pereira+%28Harriman+Steel%29+-+Creatives+for+Climate.png News - Good Life 2030 Exhibition - Ursula Pereira & Sylvan Hillebrand (Harriman Steel) - Creatives for Climate https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1766510783175-C9OWLNC9UTU0L4SDBE8A/Pete+Ashworth+-+Creatives+for+Climate.png News - Good Life 2030 Exhibition - Pete Ashworth - Creatives for Climate https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1766511567505-3LL3J4H194HVZG7TFJR6/Bournemouth+-+Emma+Dodds.png News - Good Life 2030 Exhibition - Emma Dodds - Bournemouth https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1766511567168-CQJM0SHXRWEZ8VL6VIPU/Bethan+Harris+-+Bournemouth.png News - Good Life 2030 Exhibition - Bethan Harris, Gabriella Fisher & Flora Searle - Bournemouth https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1766511575648-77Y71HZ5QC0GC8GH0PWM/Celia+Dipple+-+Falmouth.png News - Good Life 2030 Exhibition - Celia Dipple - Falmouth https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1766511582849-K4O7YWFBN36W6BY5UHP8/Ellie+Wheal+-+Bournemouth.png News - Good Life 2030 Exhibition - Ellie Wheal - Bournemouth https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1766511581874-ZFD8NLZ35E9T8K49SJ8T/Fraser+Nyland+-+Bournemouth.jpeg News - Good Life 2030 Exhibition - Fraser Nyland - Bournemouth https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1766511600993-SOH1LTGPRML6N2RZ6OHW/Jackie+Wong+-+Falmouth.JPG News - Good Life 2030 Exhibition - Jackie Wong - Falmouth https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1766511599359-GK6S0EJN1KFJVYWI20E8/JENNA+THORESSON+-+Falmouth.jpeg News - Good Life 2030 Exhibition - Jenna Thoresson - Falmouth https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1766511602822-BK5UHGNJDFWMFQ95CPZH/Kayleigh+Legrand+-+Bournemouth.png News - Good Life 2030 Exhibition - Kayleigh Legrand & Millie Smith - Bournemouth https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1766511606516-5QZZ986Q2YK5JL6N7ZTW/Lauren+Perriman+-+Falmouth.png News - Good Life 2030 Exhibition - Lauren Perriam - Falmouth https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1766511611630-LNAO1YJM1TTP065RG7J6/Tim+Street+-+Falmouth.png News - Good Life 2030 Exhibition - Tim Street - Falmouth https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1726833021814-QH2MMEKV7R8ZS4NFOPTJ/Goodlifeexhibition.jpg News - Good Life 2030 Exhibition - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.purposedisruptors.org/news/itsmeyou monthly 0.5 2025-12-24 https://www.purposedisruptors.org/news/lessismore monthly 0.5 2026-01-06 https://www.purposedisruptors.org/news/communicating-sustainability-with-change-by-degrees monthly 0.5 2026-02-24 https://www.purposedisruptors.org/news/2021gl2030press monthly 0.5 2026-01-13 https://www.purposedisruptors.org/news/manifestomaker monthly 0.5 2026-01-06 https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/f775ccfb-85ea-423f-bee2-c314428b5561/manifesto+2+long.webp News - GoodLife 2030 Collective Manifesto A manifesto-making tool inviting all to declare a new vision of an advertising, marketing and media industry, in service to the good life we want. Use this tool to articulate & keep your own vision, and add your voice to the collective call for change. https://www.purposedisruptors.org/news/goodlifedocumentary monthly 0.5 2025-12-24 https://www.purposedisruptors.org/news/goodlife2030insights monthly 0.5 2026-01-06 https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/dc161a29-3696-46c2-aebc-a24f8194e182/UK+citizen+research+.webp News - Good Life 2030 - Insight & Research - Citizen Research: Understanding UK Citizens’ Visions of a Good Life? In collaboration with the Insight Climate Collective, we conducted deep, qualitative, primary research with the 42% of the UK public who don’t see themselves reflected in typical climate narratives, to unearth their values and visions of what a ‘good life’ in 2030 is like. https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/b3c9d6f6-db81-4976-b151-6ab16b2f3bbb/Manjit.webp News - Good Life 2030 - Insight & Research - What is a ‘Good Life’ to Citizens? In the citizen research conducted at the beginning of this project, we identified new language was needed to enable everyday people to connect with a version of the future that was meaningful to them. They are turned off by the language of ‘sustainability’ and ‘green’ - it all sounds like less and loss. They can easily imagine and describe what a ‘Good Life’ in the future looks and feels like to them and they have a real desire to move towards this today. https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/8f05e53d-b05c-4cc7-8708-51c9fa515031/Group%2B1Workshop_GL2030%2Bcopy.webp News - Good Life 2030 - Insight & Research - Industry Leader Workshops: Imagining the Future of the Advertising Industry This research provided insights that informed a unique series of deep, immersive workshops with an imagination partner, which attracted over 100 industry leaders to journey to 2030 and reflect on the transformative shifts needed within the industry to be in service of a ‘good life’. Leaders from top creative agencies like adam&eve, Havas and AMV BBDO, media and platform owners like Facebook Meta, Google and Channel 4, awards bodies Cannes Lions and D&AD, industry bodies like the Advertising Association and WPP, and even representatives from the UK Cabinet Office. https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/cb7a76e0-cdf3-49b9-bb43-34573a4ae870/Creative%2Bbriefing%2Bsession_Image_GL2030.webp News - Good Life 2030 - Insight & Research - Creative Brief and Three new Adverts for a Good Life in 2030 The research insights also informed a new one-of-a-kind creative brief, which positions the future of 2030 as the client with a big image problem. In response, over 50 creatives from top agencies Gravity Road, Iris and McCann Manchester created three adverts for 2030 which bring to life the citizens’ visions of 2030. The brief has since been used by strategists in agencies in pitches and to inform briefs. As part of Cannes Lions’ Eurobest Young Talent Competition, 30 creative teams across Europe responded to the creative brief. https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1766593084726-RGS7LJLSZ0QYX5FWTRQT/Documentary+still+rochelle+plus+one.webp News - Good Life 2030 - Insight & Research - Good Life 2030 Documentary: The Role of Advertising With our film production partner, The Big Sky, we also created the first-ever documentary about the advertising industry and its relationship with the climate crisis. It features 7 prominent industry leaders reflecting on the future of advertising and the tensions they feel working in the industry at this moment in time. It also includes some of the citizens from the research reflecting on their visions for the future and the role of advertising in this. https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/570f471b-260d-4002-acd6-206b6b201924/PurposeDisruptors_DumiVisuals-33.webp News - Good Life 2030 - Insight & Research - Our Journey So Far Visit the Good Life pages on our website to see what we have achieved so far and how you can get involved now. https://www.purposedisruptors.org/news/goodlife2030howitbegan monthly 0.5 2026-01-06 https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/bee73d9e-9dee-4f05-a507-e40c6d319dbd/Xav%2BRees_Quote_GL2030_PurposeDisruptors.webp News - Good Life 2030 - How it began Good Life 2030 is a project offering a portal into the future, a way to transport people through a felt experience to another place. Together, the advertising industry can create a new vision of a ‘good life’ inspired by both everyday people and the work of others outside the industry. We believe this creation of a new future to move towards (now) is key to enabling the industry to change both itself and society in order to halve emissions by 2030 and stay within 1.5 degrees. https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/b3c9d6f6-db81-4976-b151-6ab16b2f3bbb/Manjit.webp News - Good Life 2030 - How it began - What is a ‘Good Life’ to Citizens? In the citizen research conducted at the beginning of this project, we identified new language was needed to enable everyday people to connect with a version of the future that was meaningful to them. They are turned off by the language of ‘sustainability’ and ‘green’ it all sounds like less and loss. They can easily imagine and describe what a ‘Good Life’ in the future looks and feels like to them and they have a real desire to move towards this today.. https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/a1ee360a-4999-4e5d-bfa8-a3f60209c5d6/antoine-giret-unsplash.jpg News - Good Life 2030 - How it began - The Big Problem: Consumption and Demand Drive Climate Change The latest IPCC report focuses on the influence of demand and consumption in driving climate change. The role advertising plays in driving this demand and consumption is coming into sharper focus. Yet, when it comes to tackling climate change, the industry is currently focused on business operations, production and carbon calculators. The real impact of the industry is our Advertised Emissions associated with the uplift in sales driven by advertising. https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/d853d948-0c12-4b19-8d4d-5078a79a8cc2/Advertising%2Bis%2Bpowerful.webp News - Good Life 2030 - How it began - The Role of Advertising The advertising industry touts many initiatives defining what we must move away from and offering tools to make the existing system better. But the focus is all on business operations and carbon footprint. What is lacking is a positive, inspiring vision of what the industry could become…and the climate conscious society it could help create. https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1ef85bc5-500f-46d7-a7f0-ed76063679cb/Less%2Bthan%2B8%2Byears.webp News - Good Life 2030 - How it began - Less Than Eight Years to Halve Carbon Emissions The role of advertising is not about tinkering around the edges of the current system. It’s about the desire the ad industry creates for high carbon lifestyles and behaviours which are driving consumption…which is driving the climate emergency. The level of change that is urgently needed is cultural – it’s a shift in both our creative output and our industry’s role as an amplifier of change in the world. https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/002a31c0-74a0-46f2-a0e9-2959d3386962/PurposeDisruptors_DumiVisuals-35.webp News - Good Life 2030 - How it began - COP26 Launch Event: Advertising a Good Life in 2030 Only one of two official advertising-related events at COP26, we launched Good Life 2030 on the biggest stage at COP26 with the global premiere of the documentary and the 3 Adverts for 2030, accompanied by talks by our co-founders. With over 300 in-person attendees and over 3,000 livestreams so far, our COP26 launch attracted leaders from across the industry, as well as climate, government and business sectors. https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/549f6932-a220-45c5-be97-38f61f3cfe3a/PurposeDisruptors_DumiVisuals-18.webp News - Good Life 2030 - How it began - Other Events and Press Coverage Aside from COP26, have showcased Good Life 2030 at several high-level events, including the Mindshare Huddle 2021, the Ad Net Zero Global Summit and the 8th Art Directors Club Europe Festival. In 2021, Good Life 2030 received eight pieces of press coverage across all major titles, including Campaign magazine, The Drum, WARC, Little Black Book and Creativebrief BITE – with estimated views over 12K (58% of industry) and audience of 1.69M. https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/a8870d47-ee26-49ed-8379-bb2efad2e2f9/PurposeDisruptors_DumiVisuals-76.webp News - Good Life 2030 - How it began - Shaping the Future with You COP26 was only the beginning – the launchpad – for Good Life 2030. We see this as an 8-year project, running until… well, 2030 at least. We’ve built solid foundations. Now is the time to build on the existing momentum within the industry. Our long-term vision is for the industry to co-create and experiment with a new version of ‘a good life’, shifting from promoting consumption to an alternative and for the journey to have enabled personal and agency transformation for all involved. This is an open invitation to you. Come and journey with us to explore what future the industry can head towards. Throughout the year we’ll be offering opportunities and safe spaces to imagine and experiment with visions of a new ‘good life’ in 2030 and how to get there. https://www.purposedisruptors.org/news/on-climate-communications-amp-the-irish-media monthly 0.5 2026-02-24 https://www.purposedisruptors.org/news/the-great-reset-fortnight-findings-irish-industry-workshops-may-2021 monthly 0.5 2026-02-24 https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1625221222723-LLFEKL2LB2927US2YGYJ/unnamed+%288%29.jpg News - THE GREAT RESET FORTNIGHT FINDINGS: IRISH INDUSTRY WORKSHOPS MAY 2021 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.purposedisruptors.org/news/category/Events monthly 0.5 https://www.purposedisruptors.org/news/category/Create monthly 0.5 https://www.purposedisruptors.org/news/category/News monthly 0.5 https://www.purposedisruptors.org/news/category/Measure monthly 0.5 https://www.purposedisruptors.org/news/category/Learn monthly 0.5 https://www.purposedisruptors.org/news/category/Community monthly 0.5 https://www.purposedisruptors.org/news/tag/Inspiration monthly 0.5 https://www.purposedisruptors.org/news/tag/Advertised+Emissions monthly 0.5 https://www.purposedisruptors.org/news/tag/Events monthly 0.5 https://www.purposedisruptors.org/news/tag/Create monthly 0.5 https://www.purposedisruptors.org/news/tag/Ireland monthly 0.5 https://www.purposedisruptors.org/news/tag/Agency+For+Nature monthly 0.5 https://www.purposedisruptors.org/news/tag/Measure monthly 0.5 https://www.purposedisruptors.org/news/tag/Campaigns monthly 0.5 https://www.purposedisruptors.org/news/tag/Advertising monthly 0.5 https://www.purposedisruptors.org/news/tag/GoodLife monthly 0.5 https://www.purposedisruptors.org/news/tag/Press monthly 0.5 https://www.purposedisruptors.org/the-great-reset daily 0.75 2026-02-25 https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1593360338904-K48M1ACXKW5JI57RWIWY/TGR-LOGO-MINT.png The Great Reset https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1593549410034-8FLPS63PRHA3KPJD2JSF/no+logo_header.png The Great Reset https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1593360338904-K48M1ACXKW5JI57RWIWY/TGR-LOGO-MINT.png The Great Reset https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1593549410034-8FLPS63PRHA3KPJD2JSF/no+logo_header.png The Great Reset https://www.purposedisruptors.org/get-involved daily 0.75 2020-07-02 https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1593550901853-9DO7N68IEC8DZALQ6MOL/pub+night.jpg Get Involved https://images.squarespace-cdn.com/content/v1/5cdeba54c2750a0001b399a0/1593550901853-9DO7N68IEC8DZALQ6MOL/pub+night.jpg Get Involved https://www.purposedisruptors.org/privacy-policy daily 0.75 2026-02-04 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